Technosoft
Automotive
days (Online Event)

19 - 21 November 2024

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Read More:

1.Press Release: Technosoft Automotive Days 2024 – A Must-Attend Event for Digital Transformation in Automotive Retail

2.Why Automotive OEMs and Dealers Can’t Miss Technosoft Automotive Days 2024

3.Unveiling Yana 7.0 at Technosoft Automotive Days: Revolutionizing Dealership Operations

Meet Our Speakers

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Fredy Tandiary

Founder/CEO | Technosoft Automotive

John Reed (Special Guest)

Global Solutions Leader, Manufacturing and Mobility  | Microsoft USA

Jonathan Vargas Ruiz
(Special Guest)

Director, Mobility & Automotive ASEAN Strategy | ABeam Consulting (Thailand) Ltd.

Ben Cowan

General Manager - Cadillac Sales & Operations | General Motors (ANZ)

Mechio B. Moralde

Operations and Support MGR | Gateway Motors Group

Mafumi Takahashi

Senior Director of Mobility Service AX Division Department #2
Business Manager of Mobility Service Business | Microsoft Japan

Dr. Ludwig Reinhard

Technical Specialist | Microsoft Germany

Wili Sunjaya

Channel Sales Specialist | Microsoft Indonesia

Nikhil Biyani

Senior Partner Solutions Architect | Dynamics Specialist | Microsoft Singapore

Apisara Uthisanon

Partner Solution Sales Manager | Microsoft Thailand

Ryohei Yoshijima

Chief Operating Officer (COO) | Technosoft Automotive

Joe Goh

VP of Sales | Technosoft Automotive

Rainier Familaran

Philippines Sales Director | Technosoft Automotive

Dharmanadi

Indonesia General Manager | Technosoft Automotive

Phorn Adams

Sales Director – Australia & New Zealand | Technosoft Automotive

Niyut Chintaveerapant

Thailand Sales Director | Technosoft Automotive

Do Ngoc Minh

Vietnam Sales Director | Technosoft Automotive

Günkut Ayvazoglu

EMEA Sales Director | Technosoft Automotive

Maxmilian Straub

Sales Manager Germany | Technosoft Automotive

Nizar Bakadir

Sales Manager EMEA | Technosoft Automotive

Dyainal Halim

R&D Team | Technosoft Automotive

Lily Septiana

Consulting/Service | Technosoft Automotive

Novell Chow

Presales | Technosoft Automotive

Anatta Lee

Marketing | Technosoft Automotive

Frank Reppel

Germany Country Manager | Technosoft Automotive

Dennis de Jesus

Philippines Country Manager | Technosoft Automotive

Watch TSAD 2024 Recording!

Fredy Tandiary
Founder/CEO

Session : Shaping the Future of Automotive Retail

Fredy Tan holds responsibilities encompassing the entire business ecosystem, including business development, product strategy, and the Technosoft Dealer Management System development oversight. Additionally, he is credited with founding PT Graha Technosoft Informatika, a notably successful Microsoft Dynamics partner in Southeast Asia.

John Reed (Special Guest)
Global Solutions Leader,
Manufacturing and Mobility  | Microsoft USA

Session : Growing your automotive business with innovation in customer experience

 

John Reed is an experienced leader in the automotive and technology sectors, currently serving as Solutions Leader for Manufacturing and Mobility at Microsoft. Over his 10+ years at Microsoft, he has overseen solutions and partnerships in automotive, manufacturing, aerospace, and transportation, focusing on innovation, customer experience, and supply chain optimization. He is also the Vice Chairman of STAR, a nonprofit organization that develops voluntary standards for automotive dealers, manufacturers, retail system providers, and automotive-related industry organizations. Reed’s previous roles include VP positions at Dominion Dealer Solutions and Reynolds and Reynolds, alongside his ongoing work as Principal at Vehicle. Global.

Jonathan Vargas Ruiz (Special Guest)
 Director, Mobility & Automotive ASEAN Strategy | ABeam Consulting (Thailand) Ltd.

Session : The Rise of Digital Touchpoints in the EV Era

Jonathan spent his formative years in Europe and has since worked in Asia. He is currently a Director at ABeam Consulting, overseeing the Automotive business and strategy for the ASEAN region. Over the past decade, Jonathan has supported automotive clients across the Americas, Europe, and Asia, focusing on Dealer Management Systems, Data Analytics, and Mobility Optimization. His current efforts center around examining the prevailing trends in the automotive industry and the anticipated impact of digital tools on the industry’s stakeholders. Jonathan is actively assessing the requirements for a successful transition aimed at sustaining relevance in the dynamic automotive landscape.
Ben Cowan

General Manager – Cadillac Sales &
Operations General Motors (ANZ)

Ben is a university graduate with nearly 20 years of experience working in the automotive industry and has been with General Motors (ANZ) since 2018 as Dealer Transition Manager, Trade Parts Sales Manager, National Sales Manager – GM Trade Parts & Holden Certified Service, and currently holds the role of General Manager – Cadillac Sales & Operations.Highly skilled in management, B2B + Retail sales, customer relationships, and retention, my career has seen me manage various contacts and stakeholders across many industry sectors. He is passionate about people’s welfare and development and can inspire success within teams to achieve business objectives. Highly adaptable and driven professional, offering business acumen, clear analytical thinking, and a structured approach to developing and delivering results in complex commercial environments. Combining a broad strategic outlook with highly developed interpersonal skills and a team-oriented approach, I deliver successful outcomes across challenging projects.
Mechio B. Moralde

Operations and Support MGR
Gateway Motors Group

Ms. Mechio B. Moralde is the Gateway Automotive Group Operations & Support MGR. She is very knowledgeable about operations and business processes and is well versed in the dealership business, she has also had several DMS implementations as a user and is skilled in project management, facilitation, etc. She contributed to the Yana DMS Project, working with Eraile on the go-live project.

Mafumi Takahashi

Senior Director of Mobility Service AX Division Department #2
Business Manager of Mobility Service Business | Microsoft Japan

Mafumi Takahashi is a Microsoft Japan Senior Director of Mobility Service AX Division Department #2 and Business Manager of Mobility Service Business. In his role, Takahashi manages accounts for major Japanese automobile companies, and he is also involved in formulating strategies for the entire automobile and transportation industry.Prior to this role, Takahashi was the Microsoft’s global business manager for Nissan Motor Co., Ltd. Before joining Microsoft Japan Co., Ltd., Takahashi was involved in the automotive business and risk management at Itochu Corporation.

Career Profile

Jul 2024
Senior Director, Mobility Service AX Division Department #2
Business Manager, Mobility Service Business

Jul 2021
Global Business Manager, Global Nissan Sales Unit
Microsoft Japan Co., Ltd.

Apr 2007
Itochu Corporation

Dr. Ludwig Reinhard

Technical Specialist | Microsoft Germany

Dr. Ludwig Reinhard has been with Microsoft Germany as a Technical Specialist for 3 years. Prior to that, he was one of the world’s most renowned Microsoft Dynamics 365 Finance &Operations community leaders, lecturing at many events and seminars and well known among his peers as a Microsoft MVP award winner. He is a specialist especially in the area of financial accounting and has helped many accounting users improve their IT skills. He is currently helping clients with their digital transformation, including Power Platform and Microsoft Azure, and has about 14 years of Dynamics 365 Finance &Operations experience.　

Wili Sunjaya

Channel Sales Specialist | Microsoft Indonesia

Wili Sunjaya is working as a Territory Channel Manager for Microsoft Dynamics 365 in the SME segment at Microsoft Indonesia, he promotes Microsoft Business Applications to the market in order to accelerate the digitalization of our customers and fulfill the following responsibilities
– Partner enablement to ensure that all partners have good knowledge to accelerate the sales process
– Socialized go-to-market programs that enable partners to appeal to prospective customers
– Increased sales revenue in the SMB segment through partner activity
– Pipeline analysis with all partners to ensure sales are on track and analyze any obstacles
– Support partner marketing activities as a tool to create new opportunities and push leads.
– Support partners in their sales efforts to prospects from a principled angle.
– Communicate regularly with partners to synchronize information and provide visibility to partners.
– Act as a bridge between the partner and the internal team to address any obstacles the partner is facing

Ryohei Yoshijima
 Chief Operating Officer (COO)

市場の変化が激しく、人手不足な状況において、 「Do More With Less」を達成するためには、オフラインの業務をオンラインに変えていくことを考える必要があります。日々のオペレーションから包括的な顧客インサイトを収集し、 ディーラーの業務プロセス全体を可視化、更にAIを活用して、プロアクティブに顧客の要望に応えていくことが、他社との差別化をはかっていくために非常に重要になってきました。 Technosoft Automotive Solution (TAS)は、スクラッチ開発やERPをベースにした他のディーラーマネジメントシステム（DMS）と異なり、Microsoft Dynamics 365のCRM機能をベースに開発し、顧客タッチポイントを収集することを得意としています。TASは、新車・中古車販売、アフターセールス、部品販売、オンライン販売、会計、マーケティング、カスタマーサービス、などのモジュール群で構成されており、あらゆる角度から顧客・車両を分析することが可能な次世代型のDMSです。 日本は中国や米国に続く、世界第三位の自動車販売台数を誇るマーケットですが、国内のディーラーではレガシーシステムを使い続け、増大するマーケットニーズに従来の方法で対応し、その結果多くのオフライン業務がDX化の妨げになっています。急速に変化するお客様の期待に応えるためには、DXへの取り組みが不可欠なのです。また、オートモーティブ産業において、カーボンニュートラルやダイバーシティー&インクルージョンへの取り組みは喫緊の課題となってきました。 本イベントでは、マイクロソフト社の有識者、オートモーティブ業界に強みを持つコンサルティングファーム様、弊社製品のユーザー様、弊社製品チームがセッションを行います。Japan Regional Trackでは、日本マイクロソフト株式会社様によるセッション、弊社による製品概要、製品デモンストレーションを予定しています。皆さまのご参加をチーム一同、心よりお待ちしております。

Apisara Uthisanon

Partner Solution Sales Manager | Microsoft Thailand

Experience and Expertise: with background in sales and customer engagement, I have developed a sales strategy and built customer relationships where I focused on driving AI digital transformation through both partner and customer engagements.

Joe Goh
 VP of Sales

In recent years, automotive companies have faced challenges in adapting to their industry’s new electrification and connectivity requirements. While dealing with intense competition, companies have realized that their previous business strategies, models, and legacy IT applications must be equipped to meet the challenges ahead. As a result, companies have gradually begun to embrace agile digital transformation and technologies to secure a leadership position. Joe will share how he utilized his over 20 years of Information Technology experience with multiple automotive clients across the APAC region to redefine their business strategies and execute agile digital transformation technologies to achieve maximum return on investment (ROI) across all stakeholders.

Rainier Familaran
 Philippines Sales Director

Ang okayson na ito ay isinagawa upang magkaroon ng epektibong ugnayan at talakayan ang mga pangunahinng liderato sa pagbabago at paglago ng pangsasakyang industriya sa Pilipinas at sa buong mundo. Sa loob ng 17 taon ko na pagtatrabaho sa industriya ng teknolohiyang pang-impormasyon, at 10 taon dito ay ginugol ko sa “Dealer Management System”, personal kong nasaksihan ang mga pagbabago sa mga kailangan ng aming kliyente, ang pag-usad ng industiya at kung papano pagdugsungin ang mga pangangailangan na ito at ang mga pangmalawakang solusyon ng dala ng mkabaong tecknolohiya. Kaya nais kong samantalahin ang pagkakataon na ito upang makamustahan ang ating mga kasosyo at kasama sa ating industriya at sabay sabay natin pagtulungan ang pag-usad ng ating industiya patungo sa progreso. Muli, malugod ko kayong binabati sa araw na ito at Mabuhay!

Dharmanadi
 Indonesia General Manager

Indonesia adalah salah satu pasar otomotif terbesar di Asia Tenggara dengan potensi besar untuk menjadi pemain global, dengan didukung oleh populasi lebih dari 280 juta dan urbanisasi yang meningkat. Pemerintah saat ini mendorong penggunaan kendaraan listrik melalui berbagai insentif untuk mengurangi ketergantungan pada bahan bakar fosil. Akibatnya, pasar otomotif semakin kompetitif dengan banyaknya merek baru, mendorong pelaku bisnis untuk berinovasi, meningkatkan efisiensi operasional, dan memberikan nilai tambah kepada pelanggan. Dengan pengalaman lebih dari 20 tahun di dunia ERP, Saya akan berbagi informasi bagaimana transformasi digital dapat membantu meningkatkan efisiensi/streamline di perusahaan Bapak/Ibu yang dimulai dari kegiatan pemasaran, produksi, distribusi penjualan dan layanan purna jual.

Phorn Adams
 Sales Director – Australia & New Zealand

Australia’s automotive landscape presents unique challenges. With over 68 brands and an expected influx of 10 more from Chinese OEMs in the next 5 years, the market is fiercely competitive. Dealerships and OEMs vie for business in a country with a population of just 28 million. Amid this competition, the industry seeks efficiency through connected software platforms, unified customer data, and exceptional customer experiences. However, the reality is that dealers and OEMs often grapple with up to 18 disparate software tools—handling everything from DMS to CRM and mobile apps—often on legacy systems lacking adaptability. Phorn, with more than 20 years of automotive industry experience (started his careea as mechanic ), has sparked a paradigm shift by championing the benefits of a connected and unified software platform for dealers, OEMs, and customers alike. Technosoft Automotive initiatives underscore the transformative power of streamlined technology.

Niyut Chintaveerapant
 Thailand Sales Director

ตลาดรถยนต์ของประเทศไทยมีความเปลี่ยนแปลงอย่างรวดเร็วมาก เมื่อ 3 ปีที่ผ่านมานี้ เนื่องจากการเข้ามาทำตลาดของยานยนต์ไฟฟ้าและด้วยการสนับสนุนของรัฐบาลประเทศไทยจึงเกิดแรงกระเพื่อมรุนแรงไปยัง supply chain และอุตสาหกรรมที่เกี่ยวข้องกับยานยนต์ที่ใช้เชื้อเพลิงประเภทอื่นๆ ทั้งระบบและด้วยการแข่งขันที่รุนแรง บริษัทยานยนต์ต่างๆ ก็เริ่มตระหนักว่ากลยุทธ์ทางธุรกิจ โมเดลธุรกิจ และแอปพลิเคชันไอทีแบบเดิมในอดีตไม่พร้อมจะเผชิญกับความท้าทายเหล่านี้ในอนาคตอันใกล้ บริษัทยานยนต์ต่างๆ ค่อยๆ เริ่มนำการเปลี่ยนแปลงและเทคโนโลยีทางดิจิทัลที่คล่องตัวมาใช้เพื่อรักษาตำแหน่งผู้นำ ด้วยประสบการณ์ด้านเทคโนโลยีสารสนเทศกว่า 20 ปี คุณนิยุต ทำงานร่วมกับลูกค้าด้านยานยนต์ชั้นนำหลายราย เพื่อช่วยกำหนดวิสัยทัศน์องค์กรและกลยุทธ์ทางธุรกิจใหม่ และใช้เทคโนโลยีการเปลี่ยนแปลงทางดิจิทัลที่คล่องตัวเพื่อให้ได้รับผลตอบแทนจากการลงทุน (ROI) สูงสุด

Do Ngoc Minh
 Vietnam Sales Director

Chào mừng các bạn đến với ngành automotive khu vực Việt Nam! Thị trường xe hơi Việt Nam ngoài dòng xe xăng truyền thống, gần đây đang chứng kiến những thay đổi nhanh chóng với sự tham gia mạnh mẽ của nhiều tên tuổi mới trong làng xe điện. Đa phần trong số đó là những cái tên đến từ Trung Quốc như Lynk&Co, Chery, BYD, Aion… Trong bối cảnh nền kinh tế Việt Nam nói riêng và thế giới nói chung đang bị ảnh hưởng mạnh mẽ, người tiêu dùng sẽ trở nên thận trọng hơn trong các quyết định chi tiêu dẫn đến sự đi xuống chung trong thị trường toàn ngành. Mặc dù vậy, tin tốt là chính phủ Việt Nam đã và đang có những chính sách hỗ trợ quan trọng giúp thị trường có thể nhanh chóng tái lập thế cân bằng như giảm chi phí lãi vay, giảm chi phí đăng ký xe, giảm thuế cho xe lắp ráp nội địa… Những quyết sách này cùng với sự phục hồi sản xuất trong 3 tháng cuối năm được kỳ vọng sẽ giúp thị trường xe hơi Việt Nam nhanh chóng tăng trưởng trở lại tương xứng với kỳ vọng. Minh với 15 năm kinh nghiệm trong lĩnh vực công nghệ thông tin đã và đang làm việc cùng nhiều khách hàng tên tuổi trong khu vực để giúp họ trong việc định hình chiến lược, tái thiết tầm nhìn nhằm tối ưu hoá chi phí đầu tư cho doanh nghiệp và các hệ thống đại lý của mình.

Günkut Ayvazoglu
 EMEA Sales Director

In today’s rapidly evolving market, dealers face significant challenges, from increasing customer expectations to navigating complex digital transformations. As Sales Director for the EMEA region, Gunkut will focus on helping dealers overcome these hurdles by introducing scalable Dealer Management Systems (DMS) that streamline inventory management, automate service processes, and provide data-driven insights for better decision-making. He helps dealers enhance operational efficiency, improve customer engagement, and stay competitive by adopting cloud-based solutions, predictive analytics, and AI-driven tools. He will ensure dealers are equipped to meet these market challenges and drive sustainable growth throughout the EMEA region. Join his session to understand more.

Maxmilian Straub
 Sales Manager Germany

Der deutsche Automarktbefindet sichderzeit in großenUmbrüchen. Die elektrischenModelle deutscherHersteller werdenmehr und mehrvon ausländischen E-Auto Herstellernvertrieben, gleichzeitigsteigt die Nachfragenach Verbrennernund Gebrauchtwagen wiederstark an, was den Marktumso lukrativermacht. Ebensodie unzureichende Digitalisierungim Retail Marktund das gelebte Agenturmodellvieler Herstellerbefeuern einestarke Nachfragenach Yana, Herstellerübergreifend. Der Endkunde muss in den Mittelpunktgerückt werden.

Nizar Bakadir
 Sales Manager EMEA

Les attentes des consommateurs évoluent rapidement tout au long de leur parcours, que ce soit en marketing, en vente, en après-vente ou dans les services de mobilité. Dans cette session, nous découvrirons comment les entreprises leaders du secteur automobile saisissent ces opportunités grâce à des investissements dans le développement organisationnel et l’intégration de technologies innovantes. Nizar Bakadir, Sales Manager pour la région de l’Afrique et pays francophones, possède une vaste expertise dans la transformation numérique appliquée à l’industrie automobile. Il aide les entreprises à réinventer leur expérience client et à adopter des stratégies innovantes pour se démarquer dans un marché en constante évolution.

Dyainal Halim
 R&D Team

At our recent event, the Research and Development team prominently showcased our latest advancements in automotive technology. We introduced a groundbreaking module featuring state-of-the-art software designed to enhance vehicle purchase, sales, after-sales services, and customer retention, as well as improve the user experience. The audience was thoroughly engaged by our presentation of real-time data analytics and AI-powered features, which are poised to revolutionize the industry. Our team’s unwavering commitment to innovation was clearly demonstrated, and we received overwhelmingly positive feedback from industry leaders and peers. The event not only reinforced our reputation for technical excellence but also underscored our dedication to shaping the future of automotive technology. Enjoy our Yana DMS Product Demonstration! Don’t miss this opportunity!

Lily Septiana
 Consulting/Service

We’re thrilled with this event, where automotive industry leaders, partners, and customers gathered to explore the cutting-edge of automotive software solutions. This year’s event is a resounding success, showcasing our commitment to pushing the boundaries of innovation and collaboration. Looking forward to further explore the possibilities with our partners who shared exciting visions for the future of automotive innovation.

Novell Chow
 Presales

The Pre-Sales team has prepared a series of highlight showcases to demonstrate modern DMS features that surpass those of traditional systems at this event. Technosoft Automotive offers a solution if you’re looking for a DMS that automates processes and meets your operational expectations or your IT department struggles with consolidating data from multiple systems. With our cutting-edge DMS, you can leverage the latest technology and tailor it to your dealership’s unique needs, ensuring you never have to worry about outdated systems again. Join us to see how Yana, our next-generation DMS, can drive the digital transformation your dealership needs.

Anatta Lee
 Marketing

With over a decade of experience organizing top-tier global events, I am thrilled to lead the inaugural Technosoft Automotive Days. This groundbreaking event will bring together the automotive industry’s brightest minds to share insights, showcase cutting-edge technologies, and build meaningful connections. As the saying goes, “The best way to predict the future is to invent it.” Join us in shaping the future of mobility and propelling innovation forward.
Frank Reppel
Germany Country Manager

Frank Reppel is the Managing Director of Technosoft Automotive GmbH, the German subsidiary responsible for the DACH and Western European Markets, located in Munich, Germany. He enjoys an extended network of partners focused on quality and delivery excellence.  Frank held various senior management roles in Europe and Asia for companies like SoftwareOne, IXOS, and Siemens In Germany and Asia, where he lived for more than 20 years until recently.  Frank obtained an MSc. in Physics from the Karlsruhe Institute of Technology (KIT), a German Excellence university. He is married with two kids born in Singapore and who are currently adapting to the German way of living.
Dennis de Jesus
Philippines Country Manager

With a strong background in various areas of business, including Financial/System Audit, ERP Software Consulting, Sales & Marketing Management, he possesses over 25 years of valuable experience. Throughout his career, he had gained expertise in Product, Project, Channel and General Management, allowing him to have a well-rounded understanding of the business innerworkings.   Dennis specializes in many IT solutions, including Cloud Accounting/ERP, POS/Retail Omnichannel system, CRM, HRIS eCommerce, and WMS. He has been a part of the Microsoft partner community for over 15 years and has led companies towards year-on-year recognition such as the global President’s Club.  He is well-equipped with skills to effectively oversee Business Development, Project Optimization, Customer Succes and Staff development/mentoring. With a professional and confident tone, Dennis is able to effectively communicate and collaborate with individuals at all levels, making him a valuable asset in any business setting.