customer relationship management Archives - Beyond Dealer Management Systems

How to redefine a personalized customer journey with Yana Marketing?

December 6, 2021

Yana Marketing, a module integrated with Dynamics 365 Marketing capabilities, empowers automotive OEMs and dealers with a wide array of tools that assist in managing

Customer Data Platform (CDP) Vs Customer Relationship Management (CRM)

September 10, 2020

Customer Data Platform (CDP) is the next-generation marketing technology aim to bring together all customer data from various platform into a unified database for marketing