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Dealer CRM – Shaping Future of Automotive
August 21, 2014
Automotive dealers and manufacturers are constantly looking for ways to engage with consumers, by managing cost-effective marketing and promotional campaigns, developing better relationships. Once the deal is done, dealerships know they need to develop proactive, meaningful relationships with customers to keep

Breaking Five Auto Industry CRM Myths
July 1, 2014
The application of dealership CRM software in the automotive industry is still largely misunderstood. Perhaps it’s because the term CRM is used loosely to describe any tool that does anything that relates to a customer or prospect or perhaps we simply
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